When you’re ready to pitch your project to a producer or funder, you often only have seconds to get their attention. A visually rich film pitch deck can make or break your chances of getting feedback. Learn more about our new MZed course, Building a Pitch Deck!
In MZed’s latest course, Building a pitch deck, filmmaker and designer Lesley Powers shows you how to create a deck that quickly represents your project, shares all the important details, and most importantly, leaves a lasting impression. The workshop was recently filmed at Samy’s Camera in Los Angeles, with producer Graham Ehlers adding his perspective to Sheldon Lesley’s lessons.
Start watching Building a Pitch Deck now
What goes in a movie pitch deck?
Whether you want to create your own pitch deck or work with a graphic designer (like Lesley Powers himself), you need to know the basic components that go into most movie and TV pitch decks. The way Lesley describes a pitch deck is a digital vision board, and when you’re working with a designer it’s important that you know how to confide in them, the story you’ve been working on for so long breathe life.
The cover sheet
They say you shouldn’t judge a book by its cover. But with film pitch decks, the cover certainly gets judged immediately. As Graham says in the course, a producer may receive dozens, if not hundreds, of pitch decks a week, so it’s important that your cover page makes a splash.
It’s not just about pretty pictures, your cover needs to illustrate what your film or TV project is about. The images, fonts, and colors you choose all help to present your project clearly.
The playing field/logline/upper sheet
After the cover, the actual pitch is the second most important part of a movie pitch deck. Although this is a visual presentation, you must have enough space for the text to say what it needs to say. The key is a balance between visual elements and easy-to-read text.
In the course, Lesley goes into detail on how to design your pitch page to be informative yet visually appealing.
The cast or the presenter
This part of your pitch deck gives you another chance to stylize the look and feel to reflect what your film or television project is about.
One element that’s helpful when sharing a PDF pitch deck—rather than a printed one—is that you can add links to your past work, demo reel, professional website, or contact information on the team bio page .
mood board / sound
This part of your pitch deck is where you can really express the visual aesthetic of your film or television project. That alone would be a good reason to get a ShotDeck subscription.
Producers and funders want to know what similar (and successful) films or TV series your project compares to. After all, your project is far more likely to move forward if another comparable project has previously found an audience.
Director’s Statement, Creator/Author, Contact and Additional Pages
You have a lot of flexibility in adding more pages to your film pitch deck that reflect the unique characteristics of your project. For example, you could add a section for press letters, script excerpts, TV series season breakdowns, story background or original creator, and more. It’s up to you, and no two pitch decks are the same, but always remember that your audience has a limited time and attention span.
Collaboration with a designer
If you decide to work with a designer to flesh out your pitch deck, Lesley has some tips for making sure you find a great working partner. First, you want to be clear about pricing, revisions, communication, timing, and how you share assets. Second, you need to know if the designer will provide some of the text or images, or if that is solely your responsibility in the relationship. And third, you need to know if they’re a good fit at all.
So get examples of work, be clear about the genre of your project, and make sure the designer has the experience and understanding to bring your vision to life.
Learn more with MZed Pro
As an MZed Pro member you also get access to over 300 hours of film education including Building a Pitch Deck with Lesley Powers and we are constantly adding more courses (several are currently in production).
For just $30/month (billed annually at $349), here’s what you get:
- 45+ courses, 650+ quality lessons with 300+ study hours.
- Superbly produced courses from educators with decades of experience and awards including a Pulitzer Prize and an Oscar.
- Unlimited access to stream all content during the 12 months.
- Offline download and viewing with MZed iOS app.
- Discounts on ARRI Academy online courses, exclusively on MZed.
- Most of our courses offer an industry-recognized certificate upon completion.
- The courses would cost over $8,000 to purchase.
- Course topics include cinematography, directing, lighting, cameras and lenses, production, indie filmmaking, writing, editing, color grading, audio, and even starting a YouTube channel.
- 7-day money-back guarantee if you decide it’s not for you.
Join MZed Pro now and start watching today!
Full Disclosure: MZed is owned by CineD